Why Exactly Did Your Customer Churn?

By |2019-02-11T03:24:08+00:00February 1st, 2019|articles, Uncategorized|

It’s the Slack message dreaded by all revenue and customer leaders in B2B SaaS: “Customer X is not renewing” You have teams being proactive, executing what you have defined as your ‘customer success strategy’ and measuring, perhaps even predicting, customer health and churn risk. Yet, it hasn’t worked this time. The customer is cancelling. Ok, [...]